The Worldwide Connection

In a random act of humour, Conan O’Brien decided to follow one of the half a million people that follow him on Twitter. The Chicago Tribune outlines the story very well.

Turns out, the person Conan choose to follow is Sarah Killen (@LovelyButton). She is in her late teens and is from Michigan. And about 15,000 of Conan’s followers began to follow Sarah.

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I had a discussion with a client yesterday about the Vancouver 2010 Winter Olympics. She is based in L.A. and the only coverage they get of the games is from NBC. NBC, for some reason, has chosen not to provide live coverage of the games. My client is in the same time zone as the games, she has a television in her office, she would have the competitions on if she could—but they aren’t live.

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Post by: Ruth Atherley of AHA Creative Strategies

It seems the head of communications for the Vatican has embraced social media. In a news release issued yesterday by the Catholics Communications Network, Fr Federico Lombardi SJ, Director of the Holy See’s press office, encouraged communicators to meet the challenge of using the Internet to engage positively to further the Gospel message of the Church.

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There seems to be a new issue online every day. Over the weekend, there was the Amazon issue where it seemed the online bookseller had removed thousands of gay and lesbian themed books from their listings and search results. Social media guru B.L. Ochman has a very good post about this issue.

And then there is the Domino’s video that showed up on YouTube yesterday. The company quickly took it down. But you know that sneaky Internet…there is always another copy somewhere that gets put back up.

According to this piece in Advertising Age, Domino’s corporate headquarters was reacting cautiously to the kerfuffle about this disgusting video. It turns out the two Domino’s employees have several videos – check out what The Consumerist has managed to track down, if you can stomach it.

It’s always easy to be an armchair quarterback and say what should be or could be done about the situation. Without knowing what went on at Domino’s, it’s hard to say whether for their situation their strategy is sound. I just have one question – given these videos and the “cautious” response from Domino’s, how quick will you be to order from them? (Even knowing that your local Domino’s store isn’t the one in the video.)

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