Mad About Food Gets Saucy, Honey

For Immediate Release – July 9, 2009

MAF logoVancouver, B.C. – As clients continually request new and unique food products, Vancouver’s premiere gift basket creator, Mad About Food Inc., recently launched two new food lines through its wholly-owned subsidiary, Jules + Kent Food Group: Jules + Kent and Undercurrents. Consumers can find these products at fine retailers across the Lower Mainland, on Vancouver Island and in the Okanagan.

jk_blueberryFor the “saucy” people out there, the Jules + Kent line of products feature Blueberry Pear Sauce, Caramelized Onions, Cranberry Beet Sauce, Cranberry Cherry Citrus Sauce, Tomato Chutney, and Vegetarian Antipasto. For the “honeys” on your list, Undercurrents includes Nutty Hazel Honey, Swell Honey, Valley Girl Honey and Vegetarian Antipasto.

With a reputation for delivering well-received (and quickly eaten!) custom gift baskets filled with the finest specialty food products—many of which are unavailable anywhere else in Vancouver—owner Allyson Nelson saw an opportunity to not only continue to delight her regular gift basket customers, but to also deliver locally-made specialty food products to consumers.

“We spent a great deal of time creating and developing these delicious sauces, savoury condiments and honeys,” says Nelson. “We’re excited to be offering new items for customers that want to surprise their corporate clients, family and friends with our gift baskets and, at the same time, we’re tapping into delivering these products to a whole new market of retailer shoppers. We are thrilled to be working with the quality grocers and retail stores that are carrying our products. Being on their shelves gives these tasty products a nice ‘stamp’ of approval.”

Mad About Food gift baskets are the perfect thank you, hostess/host gift, are great for business development and make a great impression for almost any occasion where you really want to give that important person something that is created just for them. The Mad About Food store and warehouse is located at 1632 West 3rd Avenue in Vancouver. Mad About Food assumes no responsibility for dancing taste buds, excited friends and business associates or new addictions to specialty foods such as Nutty Hazel Honey, Blueberry Pear Sauce and Cranberry Cherry Citrus Sauce. Mad About Food’s quest is to make all of Canada MAD about food! For more information, please visit


For an interview with Allyson Nelson, please email Paul Holman of AHA Creative Strategies at or call 604.303.1052.

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