Jay Baer has a good blog post that outlines 39 social media tools that he uses and that would be of value to most communicators.
39 Social Media Tools You Should Be Using Today
How Social Media Is Impacting Coverage In Vancouver
Right now, Vancouver is in the world spotlight. We, at AHA, have an office in Vancouver and have been watching with interest on how the games are being covered by both traditional and social media.
When A Good Deed Gets Slammed
I recently read an article in drovers.com that I found very interesting. It seems that Yellow Tail wine, based in Australia, was set to support the Humane Society of the United States (HSUS). However, according to this article, many U.S. wine drinkers and food producers were unhappy with this decision.
At first glance, I wondered why…isn’t helping animals a good thing?
A Strategic Plan Can Only Work If You Use It
Integrating social media into your communication efforts doesn’t stop when you write a strategic plan. It is an ongoing and evolving effort. We have recently had some interesting conversations with a client that we work with on a project basis. This client is someone that we have a huge amount of respect for and we want to see him succeed. His company is young and growing and he has a strong philanthropic focus. He came to us to help him build a strategic plan that included social media.
Developing A Good Blog
Often when we speak with clients, we see that they have fallen into the trap of thinking that they need to use a blog in the most traditional way—external, writing everyday without fail. Depending on the objectives, you might want to set up a time-limited blog that deals with a specific topic or topics. You could also develop an ongoing blog with a range of guest bloggers that augment the lead blogger. Or you could have an internal facing blog that connects your leadership team with staff.