Don Reisinger has a great blog post at GIGAOM that provides 10 Tips For Becoming A Smarter, Social Business Person. It’s worth a read.
Making The Most of Social Media
Video certainly paints a picture!
The NY Department of Health and Hygiene’s video campaign to wean the people of the big apple off soda has certainly generated a great deal of discussion in both traditional media and online.
What is your social media personality?
Different from establishing the personality of your online brand (although it is relevant) and different from defining the personality traits of your “community” (target market), understanding what your social media personality is important.
If Tiger called me for advice…
I think communicators follow scandals like the one that is dogging golf great Tiger Woods with a different mindset. Our focus is on what needs to be done to minimize the damage and what the person in the spotlight could do to save or rebuild their image or personal brand.
The first day of Christmas…..I was on Twitter…
The New York Times has an interesting article on how Twitter will be used by retailers during the holiday season. It is worth a read, even if you aren’t a retailer. There are some key points in here that can help any organization put Twitter into context, in how they might use the microblogging tool.