Happy Holidays from AHA Creative on Vimeo.
Happy Holidays to everyone out there!
Happy Holidays!
New AHA Crew Member
I am thrilled to announce that Laurie Hanley has joined the AHA Creative Strategies team.
It’s always exciting when we add a new crew member to AHA. As a virtual agency, we have some of the best and brightest on board with our Vancouver PR agency. They are contractors that we have had long–term relationships with, relationships that allow us to provide world-class excellence for our clients.
I have known Laurie for more than a decade. When I first met her, I was Director of Communications and Laurie was an acting student at Vancouver Film School. Laurie really stood out to me. She understood the value of publicity and reputation management for an actor and she understood the “business side” of the art of acting. We kept in touch over the years (thanks Facebook!) and when an opportunity came up, it was natural for AHA to see if Laurie wanted to work with us as a PR Coordinator.
Based in Halifax, Nova Scotia, Laurie is our early bird. She is four hours ahead of us and even when we’re in the office at the crack of dawn, she’s already been up and done lots!
Check out Laurie’s bio here. We’re excited at having Laurie as a part of our crew!
Writing A Social Media Release
There is a great article on Inc.com that focuses on writing a social media release. It has some great points in it and it’s worth a read.
We don’t recommend social media releases for all clients or every project, but there are times when it provides added value. It’s important to think about a social media release strategically. Don’t let your excitement in doing something that has some “cool” elements push you to develop one when you don’t need to. And, on the other side, make sure you focus on the message that you want to put forward and don’t get caught up in the technology and what can be done. Do what should be done.
Being Proactive
Being Proactive from AHA Creative on Vimeo.
In today’s video, Ruth talks about being proactive. It’s not just about pushing out information, it’s about participating.
Random Act Of Kindness
Each month, one of the AHA Crew receives $20 and is asked to initiative a “Random Act of Kindness.” For December, we asked our Calgary PR Coordinator Kim Wong to do something nice for someone in the world. Kim took the assignment to heart – she tells us about what she did below.
On Friday, I was told that it was my turn to do a Random Act of Kindness on behalf of AHA. My first thought was how do I take the $20 given to me and turn it into more than $20? I remembered that the previous day I saw an advertisement at McDonald’s that if you buy a $10 gift card you also get a coupon for a free chicken wrap and drink. So I went to McDonald’s and purchased two gift cards and made a plan to give the gift cards and free coupons to some people in need.