I came across an interesting site that may help those starting out in social media to develop a social media policy for your organization. You can check it out here.
The site is free and asks a series of questions in order to provide a reasonably customized social media policy that fits your organization’s culture and needs. I went through the process to see how it worked and below you can see the results for AHA Creative Strategies.
Last week, I spoke to a group that consisted of members from several different groups, boards and associations. They are all a part of a large—and important—industry. It was a very interesting presentation. (In the interest of client confidentiality, I am not going to identify the group I spoke with.)
When I present to a group, one of the first questions that I ask is if anyone is tweeting. Not one person in this group raised their hand. It was the first time in more than 18 months that I was in a room that did not have at least 25% of the audience sharing information from my presentation on Twitter. It is amazing how much the world has changed. These days, I am really surprised when people aren’t on Twitter during a speech, keynote or workshop.
In a random act of humour, Conan O’Brien decided to follow one of the half a million people that follow him on Twitter. The Chicago Tribune outlines the story very well.
Turns out, the person Conan choose to follow is Sarah Killen (@LovelyButton). She is in her late teens and is from Michigan. And about 15,000 of Conan’s followers began to follow Sarah.
Our friend and colleague Della Smith of Q Workshops has been telling us about Drive by Daniel H. Pink. We asked her (as we wait for our copy of the book to arrive from Amazon) to write a book review for us for the AHA blog.
There is a very interesting piece by Grant Cardone on the Huffington Post. It has a compelling title: Do PR Firms Make Sense Anymore?
According to the article, Mr. Cardone has had some disappointing results using PR agencies over the years. Not knowing the background of what the objectives and goals were, what the strategy was or how the agencies approached the work, I don’t have the information to comment on that component of his article. But it is never a pleasant experience for anyone when you don’t achieve success.