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In today’s AHA Flip Cam Fridays video I use a coffee reference to talk about the importance of culture and authenticity on camera.
There is a good video presentation by Todd Blecher of Boeing on Vimeo. He references Star Wars and Obi-Wan Kenobi to showcase how Boeing evolved their social media outreach from “snoringly” boringly technical to real, authentic, interactive and (oh my gosh!!!) personal.
You have to get through some ads and sales stuff to see the video. It’s worth it to see how a highly technical BIG company grew into an effective approach to social media.
At AHA, we’re big fans of Danny Brown. He has a great blog post that lists 52 Cool Facts About Social Media. We don’t want to steal Danny’s thunder – and we do want you to check out his blog…but below are just a few of the cool facts:
Is your organization on Facebook? Should your organization be on Facebook? Have you looked at the challenges and opportunities for your organization on Facebook?
Are you monitoring Twitter, even if you aren’t actively tweeting? Is Twitter of value for your organization? Are employees of your organization on Twitter in a personal or professional way?
How can your organization benefit from using LinkedIn?
Danny tells us more about Facebook, Twitter, LinkedIn as well as a few other stats and facts that are very interesting. This post helps put social media use into perspective…it’s worth a read.
n today’s video, I visit what kind of environment you want as a background.
I hope all our Canadian readers enjoyed their Canada Day!
Happy Independence Day to our American friends!