Archive for February, 2007

What are YOU doing?

Posted by Ruth Atherley of AHA Creative Strategies on February 21st, 2007

Our AHA blog is farily new – but I’ve seen a spike already in visitors to our site. Now, that could be because we let our business contacts know that we had updated and upgraded our website…but we’re seeing a lot of return visitors – who I hope are coming back to check out the blog, podcast and social media that we are using here.

Everyone’s talking about social media, but do you know what it is? If you don’t – you aren’t alone. We’ve all heard about blogs, podcasts, videocasts and vlogs, but how many of you are using…

Hello World!!!

Posted by Ruth Atherley of AHA Creative Strategies on February 21st, 2007

The rumour of our demise has been greatly exaggerated …

We’re big fans of social media – it has put the power back into the hands of people, which is where it should be (in our opinion). However, this also surprisingly has created a bit of a rumour that social media will mean the death of public relations…

Just for the record …we don’t see it that way. Social media is definitely changing the way companies communicate to their stakeholders – and that’s a good thing. Blogs, podcasts, vodcasts…it all opens up a conversation that is interactive, engaging and truthful;…